Wednesday, 8 February 2012

Facebook, Google, Twitter: 3 Approaches to China

Facebook, Google, Twitter: 3 Approaches to China:

"As the social media space in Western markets edges closer to the point of saturation, the Internet’s top firms are tightening their focus on emerging markets where they can continue to grow their user bases, activity and revenues.

With a population in excess of 1.3 billion, which makes it the world’s largest country, China is the epitome of that opportunity. As Facebook’s S1 filing noted however, entry into China is hugely complicated. Not only do authorities block Twitter, Facebook (and Google+ for that matter) from its 500 million plus Internet users, it also insists that Web firms manage and remove sensitive content from their platforms."


No comments: